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Philosophy

At Rubifresh, our philosophy is that beauty...real beauty....comes from something deep within us, and is reflected in our faces. So we care for our faces - the window into our soul.

Just as fresh food is better for our health, so too are fresh, natural ingredients better for our skin's health. We use ingredients at their freshest to harness their maximum potency and effectiveness, and we make our products to order to ensure you get the maximum benefit. We use only natural active ingredients that are well-researched and documented to work. We avoid using alcohol in our products. We even avoid ingredients with long, complicated names...even if they are 'natural'. Simply, we believe products should do what they say they will do, be easy to understand (and trust), and be beautiful to use.